Everything you wanted to know about social media but were afraid to ask!

Date to be rescheduled and confirmed

The Melting Pot, 5 Rose St, Edinburgh,EH2 2PR

Bookings and info:

T: 0207 324 4775
E: training@talkaction.org

Join us on one of the most comprehensive social media courses in the UK.

Facilitated by:

Rob Jackson

Rob has more than two decades experience working in the voluntary and community sector, holding a variety of strategic development and senior management roles that have focused on leading and engaging volunteers. He is an avid social media advocate and has supported large & small organisations in UK and overseas to develop social media strategies and engage staff in its use. Rob’s clients include - British Red Cross, RSPB, Association of Voluntary Service Managers, NCVO, London Fire Brigade, Museum Development North West, Motor Neurone Disease Association, British Heart Foundation, St John Ambulance, National Trust, and Paul Hamlyn Foundation.

This interactive course will help you understand the landscape of social media and plan an approach that empowers and excites the people you want to engage.

You’ll explore the size, scale and importance of social media, how it can work well
and how to fix things when they go wrong. There will be lots of opportunity to discuss how you currently use social media and give you a chance to step back and really examine the best platforms to work with.
The course will cover:

• What is social media?
• How can you use social media to engage with people
• What to include in a social media strategy
• How to enhance your marketing with social media
• Creating a social media policy
• Assessing risks & opportunities
• Creating an ‘action capture sheet’ to start you on your new social media journey.

The day includes plenty of group work, exercises and discussion – you definitely won’t be staring at power point all day. You’ll also be given lots of opportunities to discuss your own experiences and develop personal strategies to aid your work.

Who should attend this course?

This course is designed for both experienced and novice social media users. Whether you’re just about to launch a social media strategy or you want to add new skills you’ll find this course useful. What this course won’t include is how to create different kinds of social media accounts, but we will discuss which networks are the ones that might be best suited to your needs. (We’ll also direct you to the best online instructions & films if you’ve not yet created a twitter/facebook/Instagram/etc accounts).


£425: Large Business/Corporate
£338: Large charities and business (over 15 staff) and public sector
£195: Smaller charities (under 15 staff) and self-funded individuals.

Concessionary rates might be available for unwaged people. Please contact training@talkaction.org for further details.
Tailored courses can be arranged for groups at a date and location to suit you.
Prices include a hot Mediterranean buffet lunch, Fair Trade refreshments and networking time.

For bookings and information please contact:

Tel: 0207 324 4775
Email: training@talkaction.org


Supported by

Environment Job
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Really accommodating, open, honest, friendly - Rob works hard top provide a good interactive delivery.
The quality of his materials was outstanding and the delivery was extremely engaging.
Rob generated much interest from the audience and interacted very well with them. Warmly recommended.