Social Media Training

 

An introduction to creating great content! The social media revolution is here. Whether it’s a mystery to you or you want to share your experience, this session will challenge, inspire, and enthuse you to take action and go social. This interactive course will help you understand the landscape of social media and plan an approach that empowers and excites the people you want to engage.

The day includes plenty of group work, exercises, and discussion – you definitely won’t be staring at power point all day. You’ll also be given lots of opportunities to discuss your own experiences and develop personal strategies to aid your work.

"Interesting and useful course"

Jane Fergison (NHS Scotland)

You’ll explore social media, how it can work well, how to create engaging and shareable content and how to fix things when they go wrong. There will be lots of opportunities to discuss how you currently use social media and give you a chance to step back and really examine how to get the most from all platforms.

The course will cover:

  • Why use social media
  • Finding the right platform for you
  • How to create engaging content
  • What to include in a social media strategy
  • How to enhance your marketing
  • How to plan your content effectively
  • Creating a social media policy & crisis management
  • Measuring what works and what doesn’t
  • (This course does not cover how to set up specific social media accounts)

"Great tips and analytics"

Tony Brown (Islington Council)

Who should attend this course?

This course is specially designed for those new to social media but can also help those more experienced gain confidence. Whether you’re just about to launch a social media strategy or you want to add new skills, you’ll find this course is for you. What this course won’t include is how to create different kinds of social media accounts, but we will discuss which networks are best suited to your needs. We’ll also direct you to the online instructions & films if you’ve not yet created Twitter, Facebook or Instagram accounts.

"Really useful overview of social media "

Andrew Myers (Free Tibet)

Course resources

Meet the trainer

Alex Green

Alex has over 20 years’ experience in the media industry, working in local newspaper journalism, magazine publishing, content marketing and social media for the tourism, heritage, and conservation sectors. She is based in the south-west providing social media consultancy, training and communications support for charities and social enterprise.

With a degree in Journalism, Alex began her career at a local newspaper where she became the editor of a county lifestyle magazine. She then moved into PR and marketing, working with among others, the UK family of National Trails and the National Trust. Alongside consultancy work and training, Alex is a freelance features writer for regional and national magazine titles.

 

Thinking bigger?

Bespoke versions of this course can be delivered at a date and locaton to suit you. Find out more about our bespoke and in-house training or get in touch to discuss your requirements.

Book your place today

Places are available on these public courses. You can book your place immediately with a secure payment by credit or debit card. Alternatively, we can send you an invoice.

If you have any questions, please don't hesitate to get in touch before booking.

25 July 2024 - 10:00am to 3:00pm • Zoom webinar, Online

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
Large Business
£ 399.00
9 available
Large Charities, Public Sector and Small Businesses (15 or more staff)
£ 299.00
9 available
Smaller Charities (under 15 staff) and self-funded individuals
£ 199.00
9 available

17 October 2024 - 10:00am to 3:00pm • Zoom webinar, Online

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
(14 or less staff) Smaller Charities and self-funded individuals
£ 199.00
12 available
(15 or more staff) Large Charities, Public Sector and Small Organisations
£ 299.00
12 available
Larger Corporate Organisations
£ 399.00
12 available

Any questions? Want to know more?

We’re always happy to answer any questions about our course. Drop us a line on training@talkaction.org or call us on 0203 488 7010.